UK retailers launch early Christmas discounts; No Santa rally on London stock market – business live | Business

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Introduction: Gold, silver and platinum hit record highs

Good morning, and welcome to our rolling coverage of business, the financial markets and the world economy.

Gold has climbed over the $4,500 per ounce mark for the first time ever, on the final trading day before Christmas.

As investors look for signs of a Santa Rally today, bullion has risen as high as $4,525 per ounce. Gold has risen for 11 of the last 12 days, taking its gains in 2025 to over 70%, its best year since 1979.

There’s a general frenzy in the precious metals market. Silver and platinum have also hit record highs, with silver reaching $72.16 an ounce and platinum climbing to $2,333.80 per ounce.

Investors are trying to hedge against geopolitical and trade risks, and also anticipate further US interest rate cuts in 2026; weakening the US dollar.

Ipek Ozkardeskaya, senior analyst at Swissquote, says:

We can say it: it’s been a golden year. Gold has renewed record highs more than 50 times this year and rose more than 70%, while silver’s gains have been even more impressive. The grey metal is up around 150% since January, driven by the so-called debasement trade — the idea that fiat currencies lose purchasing power over time due to heavy debt, persistent deficits, loose monetary policy and financial repression (rates below inflation). Add rising demand for silver and copper to limited supply, and the performance of these metals becomes easier to explain.

The reasonable answer is that the forces pushing metal prices higher remain firmly in place: heavy government debt into 2026 — check; persistent and widening deficits in developed markets — check; loose monetary policy and low real yields — check; geopolitical uncertainty — check; tight supply and rising demand — check. In theory, the medium- to long-term outlook remains positive.

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Fashion retailers launch early Christmas discounts

Sarah Butler

Fashion retailers have launched early discounts after a mild autumn and winter for much of the country held back sales of knitwear and coats.

New Look, Boohoo and Sports Direct are all offering up to 70% on Christmas Eve while Next was set to launch its sale online at 4pm today with offerings of up to 50% – a level of discount matched by Hobbs, Topshop and Primark as well as John Lewis. While Marks & Spencer has held off discounting fashion, it has discounts of up to 40% on homeware and fragrance.

Despite hopes of a last minute rush, footfall on high streets has been down year-on-year matching a gradual trend as sales have shifted online. Visitor numbers were down 4.5% on Tuesday compared to the 23 December last year according to analysts MRI as a bounce back in cities including London offset by poor numbers in towns and shopping malls.

The latest sales tracker from advisory firm BDO found that overall sales were 1% for its set of mid-sized chains, which are led by fashion specialists, as a surge in late online orders offset poor sales in shops.

However, retail insiders say the mild wet season has not been good for the retail sector as it has combined with lacklustre consumer sentiment and fears about the economy to depress sales.

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